Po-Zu Kicks It With Star Wars Collaboration

SirSteve June 16, 2017
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Award winning ethical footwear label and pioneer, Po-Zu launch AW17 Mainline & Star Wars™ | Po-Zu AW17, is Offering a fresh look and feel to the signature Po-Zu range. The AW17 collection blends comfort and style with sustainable materials and the classic ethos of the brand.

The highly anticipated Star Wars ™ | Po-Zu range is set to launch in August 2017 in time for Christmas, globally. The collection includes styles for women, men and kids shoes, boots and sneakers inspired by the main characters in the Star Wars films under license with Lucas Film and Disney. This includes ‘The Last Jedi’, which launches 15th December.

This collaboration marks a high growth period for Po-Zu including the recent appointment of Safia Minney, MBE, as Managing Director. Having been recently awarded the ‘Fashion Worked’ Best Ethical Label award, judged by Harold Tilman CBE and Tamsin Lejeune of the Ethical Fashion Forum, the team is building profile and traction in anticipation of the launch.

Sven Segal, founder and CEO: “this collaboration has been a fantastic opportunity for Po-Zu to drive profile on an international scale. We are excited to launch AW17 and the Star Wars range in London at our showroom and in Germany and Holland at the Ethical Fashion Show Berlin, and Soul Salon tradeshows.”

Event Dates:

  • Press Day – June 29th 10am-6pm – Po-Zu Showroom, London – Launch of AW17 Mainline collection and AW17 Star Wars ™ | Po-Zu
  • Ethical Fashion Show Berlin – 4th-6th July – Funkhaus, Berlin- Preview AW17 Mainline collection and AW17 Star Wars ™ | Po-Zu. Sven Segal available to interview: 5th-6th July, Safia Minney MD to speak 12pm 4th July on the fringe programme
  • Soul Salon – 9th-10th July – Westergasfabriek, Amsterdam – Preview AW17 Mainline & AW17 Star Wars ™ | Po-Zu.  Sven Segal available 10th July, Safia Minney MD to speak 9th July at Soul Salon
  • Press Day – July 21st 10am-6pm – Po-Zu Showroom, London – Launching AW17, Star Wars Capsule Collection & Q4 for the launch of The Last Jedi
Categories: Company, Po-Zu
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SirSteve
Star Wars Fan and Collector

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